Ent Federal Credit Union needed a logo for their new savings program for kids called Money Space. It would be the parent program containing 2 other kid programs, both with a "space" theme. Money Space covered children ages 5 to 18, so the logo needed to appeal to a broad range of tastes. The "galaxy" swirl gives movement, attracting the younger ages. The font and the green and blue color combination gives a trendy feel for the older kids.

This was a $70,000 promotion that ecampus.com did to promote awareness and sales. For focused market penetration, we coordinated with an entertainment company that allowed us to place our promo items in their nationwide retail stores. Our posters and point of purchase placards would be seen next to other trendy entertainment promo items, and I felt our promos needed to give off a similar image. Given this, I designed a look that mixed powerful movie poster design and edgy rave flyer design, styles that are commonly seen in the types of stores we were given access to.

Coors needed a logo to promote their brand with racing fans. Utilizing the industry recognized checker board and italicized lettering, I transformed the conservative 'Original Coors' image into a sleek new logo that would allow them to penetrate the designated market.

Redline Building Services wanted a logo that was different from the others in their market. The owner races cars as well. We tossed around various ideas with illustrated floor buffers with a large tachometer, as well as other illustrated cleaning tools. He wanted something simple though, and this was the one we decided on.

This ad was designed to help ecampus.com expand their market awareness to sectors other than college students. It shows a stack of current bestselling books instead of textbooks, and reiterates the company's low prices and free shipping. ecampus.com took a simple, clean approach to print advertising early on, and I continued that style in this ad.

This brochure was designed to update CSU's image and encourage enrollment. I created a photo collage at the bottom that included students of varying ethnicity to imply diversity in CSU's student body. The main font was used due to it's wide exposure to the desired market at the time.

The target market of this ad was graduating highschool seniors. It was designed to show the variation of items sold on ecampus.com. The copy gave the students a feeling that ecampus.com was on their 'level', inferring that they understood the average college kid was broke, and could feel free and use their parent's credit card on ecampus.com's site.

This set of promotional items was designed to show off the new Original Coors bottle. It also reiterated the quality of their product by referring to a recent award it received.

This logo design was for an online college textbook store. For various reasons, there was a lot of customer dissatisfaction with online stores at the time, so one of ecampus.com's main marketing pushes was convincing students that buying textbooks online wasn't as flawed as the current public perception made it out to be. In this logo, the word 'campus' was enlarged to take emphasis off the fact that it was a '.com' store and push the idea that it was more like an on-campus textbook store. Yellow was used as the fill color for the letters to give an open, friendly feeling, and a thicker, rounded blue stroke was used to soften the logo, giving it a less corporate feel.

Combustion Processes Manufacturing Corporation claims that it makes a cleaner, more efficient incinerator than it's competitor's environmentally UN-friendly incinerators. They needed a logo to resist public perception that incinerators were bad for the environment. To achieve this, CPMC's cleansing process was illustrated in the logo, using a soft, 'non-aggressive' flame and light blue to imply clean air. The orange in the logo was asked for by the clients due to the fact that they all went to Oklahoma State University. :-)

This brochure was designed to promote enrollment in CSU's College of Veterinary Medicine and Biomedical Sciences, but was never actually printed. I am showing it because I think it is a good design. The client wanted a trendy look that would help create a new image. Their image at the time was that of a more studious, strict college, and they felt this turned away some potential students.

This logo employs a pretty standard use of a cube to re-emphasize their name. Since the logo would mainly be shown small and online, a thicker font was used to ensure maximum readability.

Pixel41 is a wonderfully diverse and trendy company that is recognized around the vast Evergreen, CO community as being 'THE' leader in design. Therefore, following standard design convention, it needed to have a custom italicized font, the hexcolors "#55B00E", "#283687", and "#FFFFFF", a really odd-shaped 'x', an oval that encompasses the words 'pixel41', and a really cool looking '41'. After reviewing those requirements and my final logo design, I consider this the most successful design ever in the whole world, and demand a prize.